Cartier Must 21 ref. 9010 - c. 1990 (pocket case)

Must 21: A horny blow to the Must range Description The Cartier Must 21, with its steel case and folding clasp, presents a bold new look. Highly original and sporty thanks to its dial combining steel and gold details, it offers an alternative to more classic and simple gold models. With its rounded lines, it embodies both the elegance and creativity of the Maison. A refined watch with a white dial against which the blued hands stand out. The Cartier Must 21 is distinguished first and foremost by its Roman numerals, not placed on the dial but engraved directly onto the bezel, creating a play of light and volume. It also features a clean, solid white dial—available in various versions—with the discreet inscription "Must de Cartier." Finally, the bracelet is almost seamlessly integrated into the case, creating a harmonious visual effect. Its suppleness and the slimness of the case make it particularly comfortable to wear. Why did Françoise choose her? Whether monochrome or adorned with geometric patterns, with or without hour markers, small or large, you'll always find a Must watch to match your personality. That's why we offer models with different designs, some more sporty than others. The Must 21 isn't so common. Yet, it's a unique model that Françoise wanted to highlight. Since its case isn't made of precious metal, the Must offers a beautiful alternative to gold models. Boldness and elegance in one. With its steel bracelet, it can also be worn on a leather strap, which will make it even more elegant. History The "Must de Cartier" collection was launched in 1973 by Robert Hocq and Alain-Dominique Perrin, who was appointed General Manager of this new entity of the Cartier House. This creative approach not only allowed the House of Cartier to expand its offering but also to offer a more accessible and unconventional range, thus democratizing the luxury sector while retaining its codes. Following lighters, pens, and leather goods, it was the Must watch's turn to make its debut in 1976/77. The vermeil Tank was the first to arrive, bearing the inscription "Must de Cartier" and the two "C"s on the dial. Although the first models were made with a manual movement, quartz quickly became the standard for these everyday, easy-to-wear watches. The Must 21 was launched in 1986, modernizing the Must line: it embodies the late 80s and early 90s, when the watch became as much a fashion accessory as a tool.